Are you ready for alcohol to be small and irrelevant in your life?

The PATH: On Demand is a self-paced, science-backed 90-day program designed through extensive research on how the brain’s ability to change and form new habits can release you from the pain, guilt, and hopelessness you feel today and set you free to effortlessly enjoy the beautiful life you desire.
Instead of focusing solely on behavior, The PATH is the ONLY program in the world that disconnects the emotional and subconscious ties you feel to alcohol WITHOUT effort so you don't even want it (or think about it) anymore! 
And now, for the first time ever - we are offering this incredible content in a self-study format!


So how exactly do we make habit change so effortless? With our 3 pillars of change: Knowledge, Emotion, Action!


FIRST, we address your BELIEFS and what you think you KNOW about drinking, and TEACH you science-based information about alcohol.


THEN, when you learn something new, you will EFFORTLESSLY change how you THINK and FEEL about alcohol so you no longer desire that next drink.


And FINALLY, that makes changing your behavior around drinking subconsciously EFFORTLESS - so that you don't even WANT to drink anymore.

 No matter what you’ve tried before, The PATH is DIFFERENT - and now On-Demand!

Your past failures are NOT your fault. The reason nothing you’ve tried before has worked is because you’ve never been shown something that goes DEEPER.

Other programs are kind of like a house built without a foundation.

From the outside, everything seems great. It looks like a house, just like you look like everything is fine because you have everything else in your life under control.

But when the strong winds blow and temptation hits, you’re left with nothing to stand on and all that “good behavior” buckles under pressure and gets wiped away. 


This program goes straight to the root of all behavior first – DESIRE – and helps you reprogram how you
THINK and FEEL about drinking.

The PATH teaches how to effortlessly disconnect the emotional and subconscious ties you feel to alcohol WITHOUT effort. 

You won't want it (or think about it) anymore! 

When that happens, changing your behavior is a no-brainer because alcohol has lost its significance and it doesn’t bother you.

You’ll NEVER have to FAIL again. 

That’s why people report it feels like a magic trick (or The Force!). 

First, we help you tackle your beliefs about alcohol with new KNOWLEDGE.

Maybe you've found yourself thinking:

  • Alcohol relaxes me
  • ​Alcohol helps me sleep
  • ​Alcohol loosens me up in the bedroom
  • Alcohol makes me more social
  • Alcohol makes it easier to get through my day
  • ​Alcohol helps numbs me so I can keep it all together

SPOILER ALERT: None of these things are true!
And we have the science to prove it.

And maybe you've found yourself wondering:

  • How would my life be different without alcohol?
  • ​What do I do if everyone else around me is drinking?
  • ​What do I say if someone asks me why I'm not drinking?
  • What if my relationships are built on a foundation of drinking together?
  • ​What if I lose all my friends?
  • ​Can I still have a social life?
  • ​What if I can't manage my life without alcohol?
These are ALL valid statements and questions, and you DESERVE to have the answers behind WHY you have those beliefs. The PATH: On-Demand has you covered. The first thing we do in The PATH is get to the root of your beliefs about alcohol and give you the proven, science-based tools you need to rewire those beliefs effortlessly.

Second, we help you disconnect from the DESIRE to drink. This is an emotional change. You'll be able to live a life where...

  • You can take it or leave it
  • ​You're no longer fixated on that next drink
  • ​You don't miss drinking AT ALL
  • You don't even have a desire to drink
  • ​You never have to worry about "falling off the wagon"
Imagine what each moment of your life will feel like when the SPACE in your mind, heart, and thoughts are FREE from the demands of alcohol. 

Sound too good to be true?

That’s okay! The 400,000+ others who have found freedom from alcohol with This Naked Mind were just as skeptical. And you know what, skepticism is a GOOD THING! It means you have the exact right combination of curiosity, intellect, and judgment to ensure your success. 

But don't just take our word for it...

And FINALLY, changing your BEHAVIOR is effortless.

No matter how IMPOSSIBLE it may feel right now, effortless FREEDOM IS POSSIBLE. If you’ll allow me to, I’ll show you The PATH to it. 

The PATH can lead you to TRUE freedom because it goes BEYOND behavior. 

The PATH can lead you to freedom. NOT just from drinking alcohol, but from your DESIRE to drink alcohol. 

And when that happens…

  • You WON’T fight cravings
  • You’ll NEVER deal with FOMO and feel like you’re missing out
  • ​You WON’T live in fear around social situations
  • ​You WON’T feel weak and powerless

Instead, you’ll feel STRONG, in CONTROL, & POWERFUL! You might start feeling sorry for drinkers. (I know. Sounds impossible, right? But I can promise you... It's POSSIBLE!) 

See, without DESIRE, temptation doesn’t exist. When you eliminate the DESIRE to drink…


And you’ll have a brand new opportunity to live joyfully, happily, and TRUE to whom you know you are meant to be in the life you desire.

The PATH: On-Demand is the only 90-day self-paced program based on extensive research on how the brain’s ability to change and form new habits can get you from the pain, guilt, and hopelessness you feel today to the freedom of effortlessly enjoying the beautiful life you desire.

But I’ve not built it on my own! I’ve involved leading neuroscientists, MDs, PhDs, best-selling experts and authors, psychiatrists, therapists, as well as my extensive research. 

How The PATH: On Demand Works

Once You Join The PATH, You’ll Get Immediate Access 

Our powerful, daily video content is available to you instantly at your fingertips on both desktop and our mobile app.

  • This is your LIFELINE

This information speaks not only to your conscious but your subconscious, rewiring and repatterning it for effortless freedom from alcohol. 

  • This is your RESET BUTTON

This is your chance to restore your brain to your pre-drinking settings (like when you were a kid and you didn’t need to drink to have fun or relax). 




Discover exactly why The PATH is totally different than anything you have experienced before. Explore the science-backed, modern 90-day program designed to use the brain’s ability to change and form new habits.

By the end of this phase, you will understand all the tools and resources available to you throughout the PATH 90-Day Journey. 


Days 1-10

Become more aware of your relationship with drinking. During this phase, we will guide you through a series of experiments to help you “Wake Up” and see alcohol through a new lens. 

By the end of this Phase, you will understand the core root of why you began drinking. You will also set intentions that help you evolve your relationship with alcohol.


Days 11-42

The Rewire Phase taps into your relationship with yourself. We’ll dig deep into your subconscious beliefs around drinking and establish new beliefs.

By the end of this phase, you will be equipped with the tools and resources to make a conscious decision around alcohol - a decision that is best for YOU and what you want out of your life.


Days 43-56

What will you choose? Who will you become?

During the Decide phase, you will discover how to establish emotion-based goals and be guided through a powerful visualization exercise on what life could be like alcohol-free.

By the end of this phase, you will be ready to commit to your 30-Day Breakup with Alcohol.


Days 57-86

It’s time to Break-Up with Alcohol. During this 30-day break, you will discover an effortless way to interrupt your habits and help you take control of your life. You will gain access to the right tools and support to experience what life is like without alcohol.

By the end of this phase, you will have a measurable system to demonstrate the progress you’ve made. Know that any progress is worth celebrating on the PATH.


Days 87-93

You have completed your 90-day PATH. It's time to celebrate! In this phase, you’ll explore what happens beyond The PATH. Get ready to set intentions and discover what Living Naked truly means. Are you ready? Let’s get started.

By the end of the PATH, you will have a new relationship with alcohol and will discover all the ways that This Naked Mind can support you on the next phase of your journey. 

What You Get When You Join The PATH

(Besides freedom, joy, happiness, and the life you desire...)

90 Days of Powerful Program Content

Knowledge is pivotal when it comes to change. Our science-based, grace-led content takes years of research on alcohol use, psychology, mindset, behavior change, and more, and presents it to you in a way that is relevant and useful. Rather than spending your time looking for answers, you'll have them at your fingertips anytime you start to think - "I wonder why..."

($1,439 USD Value)

A Private App 

Access your content inside our This Naked Mind Companion App to ensure off-social media privacy! You can even join under a pseudonym for additional privacy.

($297 USD Value)

BONUS: Helping a Love One Course

A special course for your partner during your time in The PATH. Support doesn’t stop with us. If you have a loved one you’d like to encourage you on your journey, we’ve created a special course just for them. 

($297 USD Value)

BONUS: TNM's On-Demand Masterclass Library

We’re opening The TNM Masterclass Library full of our most impactful Masterclasses from Annie Grace and our Master TNM Coaches! Enjoy immediate access to classes like "The Cost of Alcohol," "Hack Your Cravings," "How to Smash a Sober Life," "The Art of Intentional Living," and so much more!

($997 USD Value)

BONUS: How to Talk to Your Kids About Alcohol

As parents we want the best for our kids - and many times that means “don’t do what I did!” In this course, Annie is going to break down what she’s learned about talking to your kids about your journey, and how you can do it in a way that really connects.

($497 USD Value)

Is The PATH: On-Demand Right for You? 

The PATH by This Naked Mind is perfect for you IF…

  • You’re of two minds about drinking. You want to drink less but also feel like something is missing when you don’t drink.
  • ​You wonder if alcohol is taking more from you than it's giving back? 
  • ​You’ve tried to quit before (possibly many times) by using willpower and it didn’t work - which makes you feel frustrated, weak, and defeated by alcohol.
  • ​​​You try to drink less but find that life is super stressful lately.
  • ​You have a love/hate relationship with alcohol. You set drinking limits in the morning and then blow right by them once happy hour rolls around.
  • ​You’re drinking more than you ever wanted to, without ever making a choice to do so.
  • ​​​You can go a few days without alcohol but it feels miserable like you’re being deprived of something important.
  • ​You’re ready to regain complete control over your drinking habits, life, health, happiness, and freedom.
  • ​You want to feel truly ALIVE on a Saturday night and feel even better on Sunday morning.
  • ​You no longer drink but you still miss it, think about it, and are truly ready for it to be small and irrelevant in your life.
  • ​You’re ready for the commitment. Not because you are actually ready but because you are just so sick and tired of how things have been and you know somewhere inside of you that this one decision might just change EVERYTHING.
  • ​You want to be able to find freedom on your own time and own schedule, and don't necessarily need additional accountability from a coach or community right now..  

OR is The PATH: On-Demand NOT Right For You?

If you’re not serious about changing your drinking (forever) and aren’t ready to invest your time and attention into an intensive and comprehensive program, or, if you need additional coaching and accountability, The PATH: On Demand is NOT for you (yet!). 

When you join The PATH you COMMIT to yourself. This is where the rubber hits the road and your life changes FOREVER…


Now, forever is a long time and it TAKES time to get there. This is not a quick fix (remember those are what you’ve tried and have kept you stuck for years already). 

Instead, it’s an INVESTMENT of time. 

When you INVEST 90 days of your life, you gain FOREVER in return. 

Is it crazy to consider investing 90 days of healing and change in order to gain back the next 10, 20, 30, 60 years? 

And you'll be saying goodbye to..,

>> Regret
>> Physical distress
>> Emotional bondage
>> Circular, miserable thoughts
>> Failure

… and so much more!

Can I tell you a secret you’ll learn if you join The PATH? 

Most PATH members stop drinking entirely about 90 days in and soon advance to effortlessly enjoying life truly free and happy about it. 

In fact, over 75% of The PATH participants reported they were happy with the decision they made. They felt their change was effortless and alcohol now holds the same emotional charge as a glass of motor oil. They just don’t want it. 

SO IF you if you’re ready to give this a chance and commit to showing up for yourself for 90 days - it could be exactly what you’re looking for. 

If you prefer to join a live, coach-guided version of this program, you can join us inside The PATH: 365 here


Hi! I’m Annie Grace, Founder of This Naked Mind. Although my journey with alcohol may look different than yours, I know many of our struggles for freedom are the same. 

My relationship with overdrinking began at 26 when I became the youngest Vice President in a multinational company’s history. Over the next 9 years, I leaned on alcohol to “balance” the stress I experienced climbing the corporate ladder.
By 35 I was in a global C-level marketing role, responsible for 28 countries and drinking nearly two bottles of wine a night. It was one of those nights I decided my professional success came at a personal price I was no longer willing to pay. 

Even though I knew alcohol wasn’t serving me in my life any longer, I was terrified of trying to suffer through life in a daily battle for sobriety. I didn’t want to feel deprived and constantly deal with the temptation to drink. But there just wasn’t any program out there that helped me long-term and without suffering. 

So I set out on a PATH not yet created. I learned to strip alcohol of its power and change my beliefs about booze being a reward. I literally revamped my brain. And now today, I help others across the globe do the same. 

Through a grace-based and compassion-led approach, I offer a proven alternative to the largely ineffective recipe for so-called “success”—the one that says anything less than 100% abstinence is failure. 

Instead of teaching people to be sober, I teach them how to eliminate their desire to drink altogether and I’d be honored to help you do the same.

Frequently Asked Questions (FAQs)

>> What if I am already alcohol-free, but still think about drinking?
Yes, if you’re still thinking about drinking, The PATH: On-Demand is for you. Most programs stop at changing the behavior, and that’s great, but there’s so much more than just changing the behavior. 

True freedom lies in the subconscious conditioning around the behavior. This is where you finally feel like you aren’t missing out and you won’t even think about alcohol anymore. 

We don’t stop until there is no longer a mental or emotional struggle around alcohol. That is what makes this program so different.
Most people stop drinking within just a few months of starting The PATH, which is amazing! (And if you are already alcohol-free that is great!) 

Then we focus on moving from AWAKE (no longer doing the behavior), to becoming truly ALIVE, where not drinking is effortless. 

Just as easy as riding a bike. It takes no brain power at all and you are truly happy about it!!
>> What if I can’t afford it?
It’s true that you are more invested when you pay for something. Whatever you’re paying for regularly, you give your time to. I believe you’ll show up, watch the videos, and do the work by investing in yourself.

In a survey done in one of our previous programs, the average person was spending $17/day on alcohol. So, in some ways, this program is actually saving you money!

Not to mention all the other value. There is not a better value out there if you are truly ready to change your relationship with alcohol.
>> I’ve tried everything, I don’t think this will work for me?
Being unsure or skeptical actually has nothing to do with the results you’re going to get. 

We think we have to know something works before we take the first step, but all we really need is to have faith and begin. I can’t guarantee that this will work for you, but I can promise you that it has worked for thousands of other people. The information is based on science - it’s just true, and not like anything you’ve ever tried before. 

You’ll have to take the chance and try it to see if it works for you.
But don't just take 
our word for it!
>> What is the time commitment involved?
The PATH: On-Demand is a 90-day, completely self-guided program. The daily commitment is between 6 and 20 minutes to engage with the content that is delivered daily, but can be completed on your own time and own scheudle.

>> How Long Do I Have Access to the Content?
As long as you are an active member inside the PATH, you will have access to the content! If you leave the program before your class ends, you will be removed from the class and lose access to the content. Once you complete your 90-days inside The PATH, you will have lifetime access to the content. 
>> When are the coaching calls?
The PATH: On-Demand does not have live coaching or coaching calls. If you are interested in a group-coaching program that provides additional support and accountability, you can join us inside The PATH: 365 here
>> I’m worried about privacy, is this on Facebook?
We take your privacy very seriously and so we’ve invested in an off-facebook platform called Mighty Networks.

This platform is now home to our TNM Companion App, which houses all of our Classes. It is available on a desktop browser or a free mobile app. And, in fact, if you want to join under a pseudonym to ensure anonymity you are welcome to do so as you can set up your name in the platform to anything you would like.
>> What is your refund policy?
We have a 14 day refund policy for The PATH: On-Demand. So if you try it out and truly don't think The PATH can work for you, simply let us know within the first 14 days and we will offer a full refund.  

One. More. Time.

Did you skip to the end to see what you get and what it’ll cost? It’s okay! I do the same thing sometimes. 


Join Today for $497

(Regular Price: $797)

(And funny story, I literally have ace bandages on my wrists from writing all this to you… true story - and here is a picture. I do know now that I need an ergonomic keyboard, and it’s on order!) 
Now is your chance. 

Just give it a shot! How will you know it works unless you try?

Important Note:
This Naked Mind is not for you if...

You have a strong physical addiction to alcohol, and find yourself becoming physically ill or suffer from intense withdrawal symptoms whenever you cut back or abstain -- such as delirium tremens or hallucinations.

If this is you and you are truly physically addicted to alcohol, this course may help with your emotional and psychological addiction by adjusting your perspective and your relationship with alcohol, helping to erase your desires to drink, but is not a supplement for making sure you stay healthy through the process.

If you are physically addicted, please consult your doctor to receive medical assistance through the detoxification process. Your health is critical to your success!

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